It’s no surprise that sending electronic newsletters to your current clients builds loyalty and strengthens ongoing business relationships
Electronic Newsletters are perfect marketing tools for companies who have long-term clients, frequently changing product offerings or service updates to communicate to their client base. When your customers hear from you often, you forge stronger bonds with your most valuable business asset: your customer.
Theatrium Design helps companies to develop ongoing marketing strategies to reach out to their customers with meaningful information and incentives to build repeat business and encourage referral relationships with new clients. Theatrium recommends structuring electronic communications strategies with key principles in mind:
- Send email only to current clients and those who opt in to your list
- Comply with the Can Spam act and all internet courtesy protocals
- Respect and protect your clients’ private information from spammers
- Send only useful information that offers your clients helpful information or purchasing incentives
We can help you create a custom template that matches your website branding, and show you how quickly and easily you can send email newsletters on your own. Or if you prefer, you can send us your content, and we’ll handle the job for you. Once you’ve sent your newsletters, you can then archive the articles on your website as added content to keep your website fresh and up-to-date.
By the way, we can also handle design and production of your traditional print newsletters, mailers and postcards, including the design and layout, editing, database integration, printing and mailing.